If you’ve never seen the t-shirt TV up close, it’s hard to fully appreciate it.  I first saw these in New York a couple of years ago, and they really do make you stop in your tracks.

From the picture at left, it’s hard to fully appreciate the technology.  What is essentially a flat panel TV is sewn into the shirt and delivers full motion video with whatever your message may be. 

They draw quite a crowd of onlookers and even more people taking pictures.

The t-shirt TV is the brain child of a guy named Adam Hollander with Brand Marketers.  Adam wasn’t available to chat, but his spokesmodels tell me you can hire the shirts for your promotions or just buy them outright.

Is this what the future of mobile marketing looks like?

Tags: Brand Marketers, marketing, mobile marketing, T-Shirt TV

This entry was posted on Wednesday, January 9th, 2008 at 2:34 pm and is filed under Technology Showcase. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.